A World Where
Extraordinary Businesses
Contribute Valuable to Life.
– Cecara’s Vision



Our world is moving through a radical realignment. It’s both unsettling, and an immense opportunity. If, like us, you can sense a path that leads to a brighter future, perhaps we can journey together.

In this time of deep transition, we believe business can consciously lead profound transformation for our world.

Cecara’s purpose is to partner with leaders who share this belief and sense the opportunity it creates. To nurture their vision and power to deliver something far beyond economical return.

By helping leaders wholly connect with their purpose and realise their highest potential we can help them do the same for their teams and organisations. In this way, we offer a path through an awakening of generative whole system transformation to create lasting legacies for good.

In living by this purpose, we live by certain key principles.

Individuals and collectives

We see, celebrate and enable individuation, helping people claim and channel their unique gifts. This creates common purpose, belonging and healthy collaboration for the sake of the whole.

Give and take

True partnership is built on deep recognition and respect for reciprocity. When every partnering entity can take its place fully, name its own needs and value, it creates balanced, self-improving and highly effective systems.

Respect the process

Transformation has deep roots. To bring about sustainable transformation, we must share a clarity and deep understanding of the past and present, along with parameters of what comes next. With preparation, we can take courageous steps into the unknown and co-create a brighter future.

These principles, along with our purpose, are all brought to life through our four cornerstones.

What People

say about us

HJ Nelson is more than a coach, she is more than a mentor. The journey she takes you on is one of deep self-discovery, a practical and powerful examination of who you are and what motivates you. She never takes you anywhere you’re not comfortable to go, and her wisdom and advice is always thoughtful, and deep. There’s so much to say about HJ — she has the most amazing network, which she shares generously, and I have been exposed to many other helpers and thinkers through her. She is the most amazing listener you will ever meet. Her methodology is unique. I’ve had many coaches over the years, HJ doesn’t just stand out as the best, she is in a different league from anyone else. Is this enough of a recommendation? Believe me, I have toned it down so I don’t sound too gushing — HJ Nelson is an extraordinary person.

Philip Thomas / President, Ascential Events/Chairman, Cannes Lions International Festival of Creativity

When I was looking for a coach, I knew I needed someone who excelled in the field. Cecara certainly fulfilled that and then some!! By going deep, helping you sit with questions that you may not have asked yourself (or avoided asking yourself!) you can make a real sustainable shift in not just the superficial behaviour but who you are in the world. Cecara is responsive, warm and caring and gives the right balance of challenge and support as you go through the development journey. Following my coaching engagement with Cecara, I am braver to lean into those tough questions “Who have you uniquely been put in this world to be?” “How will you lean into your purpose and legacy?” “What questions have you avoided asking yourself?” I recommend Cecara to any senior leader who is looking for that next level of transformation in themselves as a leader and more importantly as a human being.

Nici Bush / Vice President Research & Development, Mars Global Chocolate

During my systemic coaching journey with Cecara, I experienced a real awakening. I was able to fully explore my inner self, get clearer on my sense of priorities, my identity and to leverage the power of connection. I would recommend her to anyone eager to explore their sense of identity & purpose, and develop their ability to build sustainable relationships.

Alessandro Bussi / Supply VP, Royal Canin

Cecara combines the professional responsibility on behalf of management with their ability to build a trusted relationship with employees, drawing out the real issues through her empathy and listening skills.

David Butter / Management Consultant, Former-Executive Vice President WPP

Cecara is an expert in her area and sees situations and solutions from multiple perspectives leading to first class results… The project we worked on together was one of the highlights of my career and Cecara’s participation was key to its success.

Vanessa Bateson / Global Head, Leadership Development, HSBC Bank

The breeze at dawn has secrets to tell you.
Don’t go back to sleep.
You must ask for what you really want.


CecaraOur Vision & Legacy